Rita Data -
Privacy Policy

Privacy Policy for Betty Data

At Betty Data Ltd, accessible at Ritapersonaldata.com, our main priority is the privacy of our visitors. We do not use any trackers or cookies, and this Privacy Policy document outlines the types of information collected and recorded by Betty Data, how we use it, and why. Our mission at Betty is to put you in control of your personal data.

Protect your Privacy

All your personal information is securely stored on our servers hosted on Amazon Web Services (AWS) in Paris, France, using a 3-layer encryption database. If you decide to create a Betty Account or share your email with us for feedback, we will store your email address on our servers.

Betty will never:

Share personal information with third-parties without your consent

Identify your close contacts

Save personal data without your explicit consent

Share personal data without your explicit consent

Perform any action on your behalf other than the actions you request in the App (Get data, Delete data, Manage ads settings)

You choose

We always give you the freedom of choice:

Which data you connect to your account (aka. data wallet)

Request us to remove your data from our servers anytime

Keep your data for yourself or share it with partners to earn rewards

Privacy-by-design

Private is private. We genuinely care about your privacy. Rita App is designed with maximum protection of your privacy in mind:

Your personal data is stored securely using a 3-layer encryption database hosted on AWS in Paris, France

Your personal data is not shared with third parties; only anonymous and aggregated insights are shared if you decide to earn rewards

Independent specialists were consulted for feedback during development

Data collected is fully encrypted using AES-256 standards

Privacy by Design principles were consulted when developing the App

Why we collect your data & what data we collect

We store your login credentials, email, and password (encrypted), and account creation date/time.

Account creation:

Data type: Email Address

Purpose: Protect your data and log you into your account

Google Data Portability API:

Data type: Chrome history, YouTube history, Google Search history

Purpose: Power insights into your behavior

Important Note: Data shared with Betty Trusted Partners is always anonymous and aggregated

Control data feature:

Data type: Email Address, Online Interactions

Purpose: Execute Right to be Forgotten requests

Earn Rewards:

Data type: Aggregated online interaction data

Purpose: Share anonymous insights with trusted partners

Important Note: Personal information is never shared with third parties

Web Extension:

Data type: Browsing history

Purpose: Track data sharing and monetization

Important Note: Personal information is never shared with third parties

Cash-out Rewards feature:

Data type: Email, Full name, Stripe ID

Purpose: Process reward payments through Stripe

Request data removal anytime by emailing: info@ritapersonaldata.com

General Data Protection Regulation (GDPR)

Betty is the “Data Controller” per GDPR. Your personal data does not leave our servers without your explicit consent. GDPR rights include:

Right to access — RiTA, get it? :)

Right to erasure

Right of rectification

Right to object

Right of restriction

Right to data portability

Right to withdraw consent

For privacy practice complaints, contact the UK Information Commissioner's Office (ICO) at www.ico.org.uk. Contact us first for concerns at info@ritapersonaldata.com.

Third-party processing of your data

Data is stored on AWS servers in Paris, France. Email addresses are shared with Stripe Payments Europe, Limited and Sendinblue for payments and communications. App interaction and crash data are collected via Mixpanel and Firebase.

How to contact us

For questions about privacy policy, data held, or exercising data protection rights:

Email: info@ritapersonaldata.com

Company: Betty Data Ltd.

Phone: +32495387902

Address: 3rd Floor, 86-90 Paul Street, London, EC2A 4NE

Company number: 15804560